Privacy Policy

Privacy Policy

Updated November 22, 2017

Visible Health – Privacy Policy


Visible Health, Inc. (Escalation Point, Inc. dba Visible Health, Inc.) has created this Privacy Policy in order to disclose its use of consumer data collected about you. Any questions regarding this policy should be directed by email to You may also contact Visible Health at 2110 South Lamar, Suite I, Austin, TX 78704. The following discloses Visible Health’s information gathering and dissemination practices for its websites and device/case tracker solutions.

Information Collected and Received

Visible Health may collect or receive personal data about data subjects when a user registers with the Visible Health website including, but not limited to, user name, password, first and last name, email address, street address, gender, occupation, and interests. For device/case tracker users, in addition to collecting personal data such as name, email, phone number, address, date of birth, and gender, Visible Health may also collect sensitive personal data related to a data subject’s health, such as medical record number, medical indication, event dates, case data and notes. Visible Health also collects information on the pages you access and other information you may volunteer, such as survey information. Data subjects have the right to access their personal information for the purpose of correcting and/or deleting it by (i) sending an email to; or (ii) sending postal mail to: Visible Health, 2110 South Lamar Blvd, Suite I, Austin, TX, 78704.

Uses of Information

WE WILL NEVER SELL YOUR EMAIL ADDRESS, OR ANY OTHER PERSONAL INFORMATION, TO ANY THIRD PARTY WITHOUT YOUR PERMISSION. EVER. Except as described in this section, we will not disclose your personal information to any third party without notifying you of our intent to share the information and giving you an opportunity to prevent your information from being shared. From time to time, we may partner with companies based on the interests of our users. These partner companies will never see your email address or any other information that could identify you or be used to contact you directly unless you have explicitly agreed to share this information in an application-specific supplemental privacy policy.

Any exceptions to this policy of sharing your name, address or email address with a partner company will be done only with your permission. Visible Health reserves the right to disclose information in response to a lawful request by public authorities, including to meet national security or law enforcement requirements.

We may hire vendor companies to provide limited services on our behalf, such as providing technical support, hosting data, and to assist us in providing the products and services that you request form us. We only provide those vendors with the information necessary to perform the requested service. In the course of providing these services, those companies may have access to your personal information. By contractual agreement, those companies must treat your information in accordance with this Privacy Policy.

Visible Health may use your IP address to help diagnose problems with Visible Health’s server and to administer Visible Health’s web site. Your IP address may also be used to help identify you and your online profile and to gather broad demographic information.

Visible Health’s site’s registration form requires users to give Visible Health contact information (such as your name and email address) and demographic information (such as your zip code, age, or income level). Visible Health uses customer contact information from the registration form to send the user information about Visible Health and promotional material from some of Visible Health’s partners. The customer’s contact information is also used to contact the user when necessary. Visible Health may use demographic and/or profile data to tailor the visitor’s experience on Visible Health’s site, show the visitor content that Visible Health thinks you may be interested in, and display content according to your preferences. The demographic and profile data will be shared with third parties ONLY on an aggregate basis. Furthermore, Visible Health shall have the right to retain records of all data pertaining to use of the website including, but not limited to, usage, activity logs, and click-throughs. Visible Health may disclose such data to third parties provided it is grouped with other Visible Health user’s data and is presented in an aggregate form.

We may also disclose, on an anonymous basis, statements made by our customers. Visible Health is liable for appropriate onward transfers of personal data to third parties.


Visible Health provides users the opportunity to opt-out of receiving communications from Visible Health. To opt-out of receiving our communications, you can (i) send email to; or (ii) send postal mail to: Visible Health, 2110 South Lamar, Suite I, Austin, TX 78704.


Visible Health uses industry-standard technologies when transferring and receiving consumer data exchanged between Visible Health and other companies to help ensure its security. This site has security measures in place to protect the loss, misuse and alteration of the information under Visible Health’s control. Visible Health’s servers are backed up regularly and protected by security systems.


“Cookies” are small pieces of information that are stored by your browser on your computer’s hard drive. Visible Health’s site uses cookies to keep track of your session, shopping cart, and advertising delivery. Visible Health may also use cookies to deliver content specific to your interests and to save your password. Visible Health may use an outside ad company to display ads on Visible Health’s site. These ads may also contain cookies. While Visible Health uses cookies in other parts of Visible Health’s web site, cookies received with banner ads are collected by Visible Health’s ad company and Visible Health does not have access to this information.

We may use standard Internet technology, such as web beacons and other similar technologies, to track your use on our sites and software. We also may include web beacons in promotional e-mail messages or newsletters to determine whether messages have been opened and acted upon. The information we obtain in this manner enables us to customize the services we offer our visitors/customers to deliver targeted advertisements and to measure the overall effectiveness of our online advertising, content, programming or other activities.

We may allow third-parties, including our authorized service providers, advertising companies, and ad networks, to display advertisements on our site and/or software. Visible Health and these companies may use tracking technologies, such as cookies, to collect information about users who view or interact with these advertisements and connect to the Visible Health properties and/or software. Our properties do not provide any personal information to these third parties. This information allows Visible Health and these companies to deliver targeted advertisements and gauge their effectiveness.


Visible Health may create links to other web sites. Visible Health will make a reasonable effort to link only to sites that meet similar standards for maintaining each individual’s right to privacy. However, many other sites that are not associated or authorized by Visible Health may have links leading to Visible Health’s site. Visible Health cannot control these links and Visible Health is not responsible for any content appearing on these sites.

EU-US and Swiss-US Privacy Shield Frameworks

Under the enforcement authority of the Federal Trade Commission, Visible Health complies with the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information transferred from the European Union and Switzerland to the United States, respectively. Visible Health has certified to the Department of Commerce that it adheres to the Privacy Shield Principles. If there is any conflict between the terms in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification, please visit


In compliance with the EU-US and Swiss-US Privacy Shield Principles, Visible Health commits to resolve complaints about your privacy and our collection or use of your personal information. European Union and Swiss individuals with inquiries or complaints regarding this privacy policy should first contact Visible Health at:

Visible Health has further committed to refer unresolved privacy complaints under the EU-US and Swiss-US Privacy Shield Principles to an independent dispute resolution provider located in the United States and operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed, please visit for more information and to file a complaint.

Under certain conditions, more fully described on the Privacy Shield website, you may invoke binding arbitration when other dispute resolution procedures have been exhausted.


Visible Health may amend this policy at any time. If Visible Health is going to use personally identifiable information collected through Visible Health’s corporate site in a manner materially different from that stated at the time of collection Visible Health will notify users via email and/or by posting a notice on Visible Health’s Web site for thirty (30) days prior to such use. This Privacy Policy may not be otherwise amended except in a writing that specifically refers to this Privacy Policy and is physically signed by both parties.

Successors and Assigns

This Privacy Policy inures to the benefit of successors and assigns of Visible Health.


If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this web site, you can contact Upon request, Visible Health will provide you with access to information (e.g., name, address, phone number) that Visible Health collects and maintains about you. This site gives you the following options for changing and modifying information previously provided: (i) email:; or (ii) visit